Poteco

Brand Identity, 2017

Visual identity for Poteco brand, developped in Caro Curbelo's studio. Poteco is a plant pot business from Uruguay, from Agustina Bello and Rodrigo Labella. Their pots are organic containers that look after the plant’s health. In these pots, the roots penetrate the material, generating a better structure and improving productivity.

Client: Poteco

Art production and Direction: Caro Curbelo 

Graphic Design: Michelle Malréchauffé
Photos and Video: Agustina Bello and Rodrigo Labella